My first makeup experience — like many people's — was at the drugstore. In junior high, my mom drove me to CVS to pick out my first mascara (Maybelline Great Lash, naturally). A decade later, I still get excited about a beauty bargain — especially now that affordable makeup brands have upped the ante on color ranges, packaging, and formulations.
But even with all the new glam apps and in-store activations, there is one major setback of shopping at the drugstore: knowing what the hell to buy. Without samples to swipe or amateur makeup artists walking the aisles, the selection can be confusing and overwhelming. That's why I created a video dedicated to my current drugstore favourites in hopes of making shopping a little easier for someone else. Check it out above to see the products in action and be sure to share your favourite budget-friendly makeup products in the comments below.
L'Oréal True Match Super Blendable Concealer in Fair Light Neutral, $9.79 USD, available at L'Oréal; ColourPop Super Shock Highlighter in Might Be, $8 USD, available at ColourPop; E.L.F. Cosmetics Mad For Matte 2 Eyeshadow Palette, $10 USD, available at E.L.F.; Almay Liquid Eyeliner in Black, $7.99 USD, available at Ulta Beauty; Catrice Glamour Doll Volume Waterproof Mascara, $6.99 USD, available at Ulta Beauty; Maybelline Colour Sensational The Loaded Bolds Lipstick in Dynamite Red, $5.59 USD, available at Target.
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