With sustainability at the forefront of more and more shoppers' minds, beauty companies continue to raise the bar when it comes to eco-friendly products that still perform. From readily recyclable packaging to clean formulas with safe ingredients, there's never been a better time to make the switch to a green beauty routine.
But navigating the world of clean beauty is an admittedly intimidating endeavor, with endless options in every category from hair care to colour cosmetics. With that in mind, we rounded up a few of our all-time-favourite, tried-and-true classics to help you dip your toes into the pool of eco-beauty. From a botanical retinol-alternative serum that'll grant you glowier skin to a shine-boosting SheaMoisture shampoo that'll give your curls more slip and shine, scroll ahead to discover the clean beauty products we can't live without.
1 of 7
Herbivore Botanicals Bakuchiol
If you want the storied glow of a retinol routine without the fear of potential irritation, this all-natural alternative is for you. The jelly-like serum renews skin from within thanks to the titular ingredient bakuchiol (a botanical retinol alternative), as well as at surface level, courtesy of ultra-gentle acids.
2 of 7
Ilia Limitless Lash Mascara
Made up of a blend of organic waxes (bee and carnauba, to be specific), this conditioning mascara has a cult following for a reason. The dual-sided brush allows for a variety of finishes, from natural-looking, combed lashes to a fuller, "Are those falsies?" effect. The keratin-infused formula fortifies all the while.
3 of 7
SheaMoisture 100% Virgin Coconut Oil Daily Hydration Shampoo
Leave it to SheaMoisture to give us the natural shampoo of our dreams. Coconut and shea oils provide daily hydration to strands without ever weighing 'em down. Sulfate-free and colour-safe, the gentle formula lifts away impurities as it cleanses for soft and nourished hair.
4 of 7
Kosas Weightless Lip Color
For a natural formula that still packs a punch in the colour payoff department, this hydrating lipstick is the ultimate luxury. Made with a soothing cocktail of ingredients from mango and cocoa-seed butter to vitamin-packed jojoba and rosehip seed oils, the lipstick glides right onto lips sans any pulling or tugging.
5 of 7
Alima Pure Satin Matte Foundation
Available in a whopping 45 different shades and made up of only four (yes, four) hypoallergenic ingredients, this matte foundation powder proves that a simple formula can be pretty powerful. Dust on the fine, satiny powder to give skin an even, soft-focus effect that lasts all day long.
6 of 7
Tata Harper Gel Moisturizer
For those with oily or combination skin, this fast-absorbing, antioxidant-rich moisturizer won't ever leave you feeling greasy. You can thank the chia-seed water and tremella mushroom for that weightless feeling of hydration and replenishment as soon as you apply it.