Burt’s Bees Is Launching 6 New Products, & We're Here For It

With the rise of the "clean" beauty movement came the long — emphasis on long — overdue epiphany from beauty-lovers that, hey, maybe we shouldn't be slathering ingredients on our faces that we can't pronounce. Since then, we've slowly but surely said no, thanks to petrolatum, parabens, and other mad-scientist-sounding ingredients in favor of ingredients you might find at an open-air juice bar in Tulum. And while, in 2019, the natural beauty aisles seem never-ending (in the best way possible), a decade ago, the process of "cleaning up" your routine was easier said than done — unless, of course, you were savvy in the handful of brands that were doing natural beauty long before it was in vogue.
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One of our favourite said natural beauty pioneers? Burt's Bees — a brand that was actually founded by a beekeeper (!) with some major vision in 1984. Over the years, the brand has created more than 150 personal-care products that are all sustainably sourced, never tested on animals, and formulated without parabens, phthalates, petrolatum, and SLS. Now, to our excitement, the brand is expanding its makeup range. Joining the ranks alongside favourites like its lash-lengthening Nourishing Mascara, which has amassed a cult-like following, are six brand-spankin'-new products — from a buildable concealer to gorgeous, multipurpose pigment sticks. Read on for why they deserve a coveted spot on your vanity.
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Liquid Lipstick

Packed with moisturizing Shea butter, apricot, and babassu oil sourced from palms native to the South American Amazon, this long-wear formula comes in 12 shades that really pop thanks to mineral-rich pigments. So whether you’re swiping on Sandy Seas for a subtle, chic look or opting for a vampy hue like Drenched Dahlia for a glam vibe, you can rest easy knowing your skin is well fed — and moisturized.
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Bronzer & Highlighter Sticks

We'd be lying if we said we weren't partial to a little glow in our lives — and these two new launches deliver. Both the All Aglow Highlighter and Bronzer sticks feature multitasking ingredients like coconut oil — a hyper-moisturizing fixture at the product's literal core — jojoba oil, cupuacu butter, and daikon radish extract. Get your glow on.
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Liquid Foundation

Of all the different makeup formulas, foundation is probably the one where you want the least amount of build-up. (Unlike highlighter, for which more is definitely more!) Thankfully, the brand's Liquid Foundation is made with a seamless, never cakey-looking finish thanks to its responsibly sourced meadowfoam seed oil. While it's not new per se, the 98.9%-natural formula is now available in six new shades. Yes, please!
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Lip & Cheek Sticks

Let's be real: Everyone’s got a different way of approaching their own makeup artistry. Some prefer a plethora of brushes, potions, and complex palettes, while others are happy to swipe, swipe, and be on their way. For the latter camp — or anyone on the go (aka, all of us) — there are these new Lip & Cheek Sticks, a multiuse, 100%-natural product that delivers potent colour and all-day moisture courtesy of a coconut-oil core. You could go the matchy-matchy route and just use one or throw caution to the wind and mix it up — there are six vibrant new shades, after all.
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Concealer

Under-eye skin is some of the most delicate on the body — and it can also come with a lot of baggage, if you catch our drift. Fret not, though, because Burt’s Bees has got you covered (literally) with the launch of its new lightweight yet deeply conditioning concealer that uses mineral-rich pigments to brighten dark circles. Infused with avocado oil and Shea butter, the formula gives you eight hours of much-needed moisture, so you need not worry about creasing or cracking. Happy swiping.
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