20 Under-$15 Drugstore Buys Beauty Bloggers Swear By

Walking down the drugstore aisle when you're short on time can feel like walking into a Forever 21 during sale season. With new products and high-tech innovations launching all the time, the options seem limitless — and knowing how to separate the best from the good and the good from the save-your-money-from-this can be an endless googling spiral.

Luckily, there are plenty of pros who try out new beauty goodies on a daily basis. Makeup artists, for one; our R29 editors for another; and beauty bloggers, who play with new colors and formulas for their daily looks and their most out-there costumes.

That's why we asked bloggers and vloggers to share what they love from the drugstore. From face scrubs to toners and staples like foundation and mascara, these picks could cover your entire beauty routine — for less than $15 each.

Click ahead to see what you should pick up the next time you're out of toothpaste. Personally? We're eyeing that NARS Orgasm dupe.
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Photo: Courtesy of Shaaanxo.
Shannon Harris
Shaaanxo
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"I love to add a bit of color to my makeup looks. One of my favorite products to do this with lately are the Nyx vivid brights liquid eyeliners. They are ridiculously pigmented with one swipe and super-affordable!"

Nyx Vivid Brights Eyeliner, $6.99, available at Ulta Beauty.
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"I am also loving the Nyx Lingerie Liquid Lipsticks. They are so flattering and last ages on your lips."

NYX Lip Lingerie Liquid Lipstick, $6.99, available at CVS.
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Photo: Courtesy of Jaleesa Moses.
Jaleesa Moses
Jaleesa, ipsy creator
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"I’m currently loving Burt's Bees Acne Toner to keep my acne at bay. Plus, their lip products are fabulously moisturizing."

Burt’s Bees Natural Acne Solutions Clarifying Toner, $8.36, available at Walgreens.
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Photo: Courtesy of Love, Olia.
Olia Majd
Love, Olia


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"I am addicted to the Neutrogena Makeup Remover Wipes. I use them religiously every single day. I hate when my face feels like I haven't removed all of my makeup and these wipes work wonders and don't dry out my skin at all, which is so essential to me."

Neutrogena Makeup Remover Cleansing Towelettes, $4.29, available at Target.
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"I also love the Maybelline Age Rewind Concealer. I've tried many concealers and I always go back to this one. It's lightweight and matches my skin tone perfectly."

Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer, $8.99, available at Ulta Beauty.
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Photo: Courtesy of I Am Karen O.
Karen Yeung
I Am Karen O, ipsy creator
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"I’m obsessed with the Pixi Shea Butter Lip Balms. They’re seriously one of the most moisturizing lip balms, ever."

Pixi by Petra Shea Butter Lip Balm, $8, available at Dermstore.
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"As for blushes, CoverGirl makes the best options, in my opinion."

CoverGirl Cheekers Blush, $4.99, available at Walgreens.
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Photo: Courtesy of Somewhere, Lately.
Brooke Tredway
Somewhere, Lately
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"Kate Moss lipstick in #14 is the perfect nude!"

Rimmel London Lasting Finish Lipstick — Kate Moss Collection in 14, $5.49, available at Ulta Beauty.
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"[I love] L’Oreal mascara. My current favorite is the Feline Mascara."

L’Oreal Paris Voluminous Feline Mascara, $7.99, available at Target.
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Photo: Courtesy of Somewhere, Lately.
Meggan Morehead
Somewhere, Lately
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"I am a lip-gloss junkie and I'm always picking up new ones. I think I have 100 tubes — it's a serious addiction. Right now, I'm loving Nyx Butter Gloss and the L'Oreal Infallible plumping gloss."

Nyx Butter Gloss, $4.99, available at CVS
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Photo: Courtesy of Chronicles of Frivolity.
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"Anytime I run to the drugstore, I have to pick up one of these three products. The first is the L'Oréal Infallible Eyeshadow in Amber Rush. The eyeshadow is my favorite shade and lasts all day without creasing — no primer required. Embarrassingly, I've been known to run to four different drugstores during Fashion Week when I forgot to pack it."

L’Oreal Infallible 24 HR Eye Shadow in Amber Rush, $6.27, available at Amazon.
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"The Milani blush is the NARS Orgasm of drugstore blushes. It looks incredible on any skin tone!"

Milani Baked Powder Blush, $8.29, available at Walgreens.
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"Lastly, this eyeliner is foolproof. You could apply it while sipping Champagne at the same time. I don't recommend it, but you could still get the perfect wing."

L’Oreal Paris Voluminous Liner Noir, $9.99, available at Ulta Beauty.
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Photo: Courtesy of Gabriel Zamora.
Gabriel Zamora
Gabriel Zamora, ipsy creator
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"I am obsessed with my L’Oreal Infallible Pro Matte foundation. I try plenty of other foundations, but this seems to be my staple, because it’s easy to get at your local drugstore, affordable, and incredibly wearable. It has a great range of colors, undertones, and coverage. Also, I’m super-oily and this keeps me matte all day."

L’Oreal Infallible Pro-Matte Foundation, $9.09, available at CVS.
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Photo: Courtesy of Olivia Lopez.
Olivia Lopez
Lust for Life
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"I've been using St. Ives face scrub and mixing it in my cleanser for years."

St. Ives Apricot Scrub, $3.67, available at Walmart.
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Photo: Courtesy of Lynette Cenée.
Lynette Cenée
Nails With Lynette, ipsy creator
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"The new Rimmel London x Kate Moss collection is rocking my world right now, like the sculpting palette that includes a trio of blush, bronzer, and highlighter. Obsessed may be an understatement!"

Rimmel London Kate Sculpting Kit, $6.47, available at Walmart.
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Photo: Courtesy of Christen Dominique.
Christen Dominique
Christen Dominique, ipsy creator
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"I’m obsessed with the Revlon PhotoReady foundation. I’m all about full-coverage, perfect-looking skin."

Revlon PhotoReady Airbrush Effect Makeup, $11.79, available at Bed Bath & Beyond.
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Photo: Courtesy of La Madelynn.
Madelynn De La Rosa
LaMadelynn, ipsy creator
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"Pacifica products are so underrated! Everything is cruelty-free and vegan, and the packaging is always adorable. I tend to gravitate towards their hair-care products and blushes."

Pacifica Blushious, $12, available at Ulta Beauty.
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Photo: Courtesy of Leigh Ann Says.
Leigh Ann
Leigh Ann Says
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"I keep going back to this foundation and it's been a favorite for years. The coverage is great without getting too heavy, the pump packaging is hygienic, and it stays on all day. Honestly, you can't beat that when you have oily skin and you live in high humidity."

CoverGirl Outlast Stay Fabulous 3-in-1 Foundation + Broad Spectrum SPF 20, $11.99, available at Walgreens.
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"I have stick-straight lashes and nothing in the world would keep them curled until I discovered this magic. I've used it for years and until I got lash extensions, I used it every single day."

Maybelline Volume Express The Rocket Washable Mascara, $7.99, available at CVS.
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