This L.A. Hair-Color Trend Is The Only Accessory You'll Need For Fall

Move over platinum, because there's a new jewelry-inspired hair-color trend taking Hollywood โ€” and this one is just as precious. You may already know that rose gold is one of the must-have metals for dainty jewelry (and the finish we most want to wrap our laptops in), but itโ€™s becoming the most Instagrammable hair color, too.

Now, the concept may not seem new, as Emma Roberts debuted a Coachella-ready โ€œdesert roseโ€ back in March and Ashley Tisdale tried the color in May. But actresses aside, weโ€™re predicting the trend will have very long legs. Why? The hue โ€” which most closely matches the light thatโ€™s cast at the start of a Malibu sunset โ€” looks good on everyone, and is as easygoing as it appears.

โ€œRose gold complements pretty much all skin colors,โ€ says Jessica Gonzalez, a celeb colorist at L.A.โ€™s Benjamin with Negin Zand salon. Over the past few months, sheโ€™s seen an uptick in requests for the soft shade.

Transformation Thursday ๐ŸŒธ๐ŸŽ€๐Ÿ’•๐Ÿ’ž on my dearest @dmgbmf #PaintedByLala

A photo posted by Lucille Javier (@babyl_a_l_a) on

As far as unconventional color goes, it's also very user-friendly. โ€œWhen trying out new colors, people are often worried about whether it will be acceptable in a professional work environment. And I think rose gold is acceptable,โ€ Gonzalez points out. โ€œItโ€™s a good way to ease into color.โ€ The washed-out hue typically fades back to its blond base after a few weeks, so itโ€™s not a huge commitment. And it doesnโ€™t require major processing. โ€œYou only need to lift the hair to a golden blond,โ€ she adds.
Of course, keeping the color long-term requires some dedication. โ€œIt's not a hair trend for the lazy,โ€ says Lucille Javier, a colorist at Sally Hershberger Downtown in New York City. โ€œIt is a stressor on the natural hair to go lighter and tone, and it takes time and energy to maintain.โ€ Frequent salon trips aside, Javier suggests extending its lifespan by using a hydrating, color-safe shampoo and washing with tepid water.
This softer side of bling may be here to stay, in spite of its trendy roots โ€” and Javier sees that as a good thing. โ€œI love that people are more open to creative tones, and I'm 100% behind the trend never ending," she says. "I can't wait to see us in our 60s still rocking our creative tones and tattoos.โ€ We couldn't agree more.

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