The Boyfriend Jean Of Braids

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When the Suno girl walked down the runway — Lego-like, multicolored platform shoes; seersucker; asymmetrical hem — she seemed like a familiar creature. The brand, well-known for its colorful riffs on boyish motifs, has long favored a polished, clean beauty: the kind that takes hours in the makeup chair to look like nothing's been done.
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But then, after your eye worked its way up the boxy silhouettes and clever peekaboo details, you noticed — in fact, marveled at — a gorgeous, gigantic braid.
“We wanted the front to be classically handsome, almost like Cary Grant,” explained hairstylist Odile Gilbert. “So, we did a deep side parting with a comb, and then, added a '50s high shine with a strong-hold gel. After, we sprayed all over with Kérastase Gloss Appeal, a shine spray, so the light would bounce off of it.” But, that was only the start.
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In the back, Gilbert put an end to the boyish influences. “That glossy, firm texture is only on the top of the head,” she said. “In the back, there’s a big, pulled-apart fishtail, but it’s meant to feel super dry. Before we braid, we spray the hair all over with Kérastase Laque Noire, which is a firm-hold product that adds grit." After creating the plait, the stylists traced it with a blowdryer at a low, cool setting to tame any flyaways.
Dual-textured hair is becoming a ubiquitous trend this season, seen everywhere from Alexander Wang to Prabal Gurung. But Gilbert's approach is unique in that it plays with both masculine and feminine elements: It's the hair equivalent of elevating a pair of slouchy boyfriend jeans with heels. The front may be decidedly Don Draper, but the back is the braid you learned to do on your best friend at a middle-school slumber party.
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