These Bags Are About To Go Viral

This season's coolest bags, in short, seem to all fall under one (if not all) of the following categories: Itty-bitty, extremely embellished, and unlike any other purse already sitting in the back of your closet. We, of course, are very much into this shift — not only does our beat-up black carryall deserve a break, but with summer on the horizon, there's no reason for your bag to not be the focal point of your warm-weather outfits.
That's why, we've rounded up a selection of bags that are just lust-worthy, just photogenic enough to catch on like wildfire. If J.W. Anderson's Pierce or Loewe's elephant bag are any indication, these sure-to-go-viral picks will have you saving up for your next big splurge (and all the compliments you'll rake in will make it worth every penny). Click on for 20 options that are about to be so major you'll start seeing them everywhere you turn.

Shop your inbox!

yay! get ready for the good stuff!