Pringle of Scotland has definitely taken the lead as coolest new brand revival since seeing their stunning new ads, featuring an ever ghostly and gorgeous Tilda Swinton debuting a severe blonde undercut. The Narnian goddess--who also happens to be Scottish--never disappoints us in the style department, but in the latest ad we spotted, it seems as though she's borrowed her slick shaved hairstyle from another style pioneer: Kate Lanphear. Though it's the Elle editor's signature, we have to hand it to Swinton for pulling this tough style off with some icy swagger. As for who's wearing it better...is it a dead heat?
Above, from left: Tilda Swinton in the spring 2010 Pringle campaign shot by Ryan McGinley; Kate Lanphear at our fall Fashion Week party shot by Zana Bayne.