Ulta Is Having A Secret Sale On SO Many Products

Any savvy shopper knows that the sale section is where it’s at. There will always be junk to sort through, but that’s what makes hunting down the hidden gems feel so satisfying, like you’ve worked for it.
But unlike the $49-and-under rack at Urban Outfitters or the 2-for-$10 basics at H&M, the ongoing discounts at beauty megastores often go unappreciated in favor of big flash sales and limited-time deals. That’s probably how Ulta Beauty has managed to keep its vast selection of discounted products a secret for so long: We just weren’t really looking.
But there’s no time for regrets, because now we’ve finally opened our eyes to a whole world of markdowns we didn’t know existed while we were distracted by the 21 Days of Beauty sale, Gorgeous Hair Event, and 20%-off coupons. There, right on the Ulta Beauty website, you’ll find pages upon pages of skin, hair, and makeup must-haves at a major discount. We’re talking brands like Tarte, Urban Decay, Sally Hansen, Clinique, and more — at lower prices than you’ll see anywhere else.
So what are you waiting for? Go get lost in that well-stocked sale section, and wonder how you ever lived without it. Ahead, a handful of the offerings we’ll be snagging now that we’re in-the-know.
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From the brand’s whimsical spring collection comes this shimmery rainbow highlighter, with four pastel shades that you can wear singularly or swirl together for an ethereal glow.

Tarte Spellbound Glow Rainbow Highlighter, $24 (reg. $30), available at Ulta Beauty.
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A blend of hydrating essential oils gives this anti-aging cream its therapeutic, skin-soothing qualities, so you can turn back the hands of time and smell like a spa treatment, too.

Dr. Brandt Do Not Age Time Reversing Cream, $92.40 (reg. $132), available at Ulta Beauty.
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A unique fluid-gel formula gives this lightweight lip and cheek tint a weightless feel and dewy effect that’s perfect for warmer weather.

Clinique Pop Oil Lip & Cheek Glow in Poppy Glow, $9.25 (reg. $18.50), available at Ulta Beauty.
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One of our longtime favorite drugstore polishes provides both nourishing nail care and long-lasting color for less than $8 — what’s not to love?

Sally Hansen Color Therapy Nail Polish in Theapewter, $5.99 (reg. $7.99), available at Ulta Beauty.
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This innovative serum uses a variety of skin-care heavy-hitters — algae extract, caffeine, bamboo extract, cucumber extract, mango seed butter, and more — to rejuvenate a lackluster complexion in a big way.

Estée Lauder New Dimension Shape + Fill Expert Serum, $44.50 (reg. $89), available at Ulta Beauty.
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Adorable packaging isn’t the only thing this deep-conditioning treatment has going for it: It’s also packed with hydrating and strengthening ingredients like Shea butter, quinoa, amino acids, sweet almond oil, and more, to mend fragile hair that’s on the fritz.

Hairgurt Intense Repair Yogurt Hair Masque, $8 (reg. $10), available at Ulta Beauty.
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Calling a moisturizer a “miracle worker” is an ambitious claim, but this surprisingly lightweight daily cream, which leaves skin soft and youthful-looking while also providing a strong dose of sun protection, is definitely very good.

Philosophy Ultimate Miracle Worker SPF 30, $56.25 (reg. $75), available at Ulta Beauty.
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High-quality hot tools can be expensive, so this powerful blow-dryer is a pretty sweet deal. Plus, the 2000-watt motor means hair dries fast.

Rusk Speed Freak 2000 Watt Dryer, $89.95 (reg. $119.95), available at Ulta Beauty.
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This nostalgic fave still smells just as refreshingly citrus-y as it did in the ‘90s, and the Shea butter-based formula leaves skin silky smooth.

The Body Shop Satsuma Body Butter, $15 (reg. $21), available at Ulta Beauty.
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With vinyl-like shine and bold, intense pigments, this is not your average swipe-and-go sheer gloss — but if vivid color with a long-wearing finish is what you’re after, it’s bound to become your new summer go-to.

Urban Decay Revolution High-Color Lip Gloss in Quiver, $11 (reg. $22), available at Ulta Beauty.
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