What To Wear No Matter How You Celebrate Black Friday

If hearing the word "doorbusters" perks your ears up, we're guessing your iPad is loaded with your strategy for maximizing department-store hours this weekend, rather than recipes for roasting a turkey. And that strategy better include an optimal outfit for the occasion.

The day after Thanksgiving — or the night of, for those who really can't wait — is notorious for being one of the craziest of the year: It's a time when all bets are off; when moms fight over tech consoles; when stampedes are rampant, and when parents will do everything in their power to grab at their kids' dream presents. Basically, it's a holiday-themed episode of what happens when designer collaborations drop (remember the madness that ensued when Lilly Pulitzer hit Target, or more recently, Balmain mixed with H&M?) We're talking extensive lines, actual tears, sold-out items, and all.

Regardless of how you "celebrate," you've got to have a look that's up for all your day entails. In the spirit of crazy discounts, we've put together five different outfits for every type of mood (ranging from "I couldn't care less" to "I've prepared all year for this"). Whether you're planning on lacing up your trainers or lounging in some fuzzy slippers, we've got you covered.
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The Last-Minute Shopper
You either waver on the line of I could care less and maybe I should just check to see if they have anything, or your grandmother forced you to come over during the afternoon wave of sales. Either way, Black Friday isn’t all that big of a deal to you. And more time means more self-prep. Since you won’t be knocking down any displays, you can afford to don your trusty black booties. A throw-on-and-go dress is perfect, too, for simplifying try-ons if you do happen to spot a can't-miss deal.

Free People Limitless Cuffed Beanie, $51, available at Selfridges & Co.; Anya Hindmarch Eyes Cross-Body, $1,295, available at Anya Hindmarch; Ganni Safari Dress, $234, available at Ganni; & Other Stories Lace-Up Leather Boots, $275, available at & Other Stories; Alexander Wang Oversized Raw-Edge Coat, $995, available at MatchesFashion.com.
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Team Cyber Monday
Because Black Friday is overrated. Seriously, has no one heard of the internet? Your approach to the nouveau Boxing Day is all about leisure and shopping the best deals from the comfiest place around: your couch. To keep up with Cyber Monday, more retailers have learned to extend their Black Friday deals online, which means you can easily get the gift of choice straight from your seat. While others are freezing in line at midnight, feel free to mosey around in your comfiest cardigan and a pair of slippers while staying plugged in to whatever tunes get you in the mood (the new Justin Bieber, right?).

Pixie Market Olive Belted Crop Cardigan, $62, available at Pixie Market; Wilfred Ménival Pant, $145, available at Aritzia; Rachel Comey Mohair Dia Flats, $345 $295, available at The Dreslyn; Marc Jacobs Domo Arigato 13" Computer Case, $88, available at Marc Jacobs; Beats x Alexander Wang Studio Headphones, $449, available at Alexander Wang.
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The "This Is My Holiday" Black Friday Shopper

Thanksgiving was epic, but today is the real celebration. Enjoy it by dressing in chic yet comfortable silhouettes and shoes for a shopping marathon. Also, avoid that panicky, rushed feeling by wearing a watch and be certain you have enough time to hit up only the best sales.
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The Doorbuster
You’ve been training for this day all year long: setting Google alerts for any and all Black Friday deals, hitting the gym so your muscles are primed to carry as many bags as possible, and clocking the exact amount of time it takes to swipe your credit card. In other words: You’re so ready. Lace up your trusty running shoes and limit your baggage to necessities (phone, keys, payment) that fit into your pockets for quick and easy access (and make sure your smart-watch is synched up with your e-mail coupons and lists of what everyone’s asked for). Just remember to offer a quick apology for scarfing down that pie in record time before running to the front of the lines.

P.A.R.O.S.H. Hooded Windbreaker, $181.67, available at Farfetch; Apple Watch, available at Apple; Nike Pro Hyperaware Limitless Mélange Stretch-Jersey Leggings, $110, available at Net-A-Porter; Adidas x Stella McCartney Ultra Boost Knit Running Shoes, $280, available at Stella McCartney; Cos Oversize Roll-Neck Jumper, $125, available at Cos.
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The Black Friday Pro
Amateurs, step aside: Years of dealing with Black Friday have taught you exactly what to do. And since you've conquered the doorbuster phase (reigning supreme on every sale imaginable), there's no need to stress about looking like you’re racing to the finish line. A simple sneaker and your best coat (with deep pockets for optimal carrying space) is all you need. For the best hands-free experience, grab an over-the-shoulder bag with side pockets to fit your tried and true essentials (phone, water bottle, and coupons.) It's official: No one in line can hold you down.

T By Alexander Wang Double Breasted Long Cat Coat, $1095, available at Alexander Wang; Pixie Market Grey Square Sleeve Ribbed Sweater, $72, available at Pixie Market; Pixie Market Wide Leg Grey Knit Pants, $72, available at Pixie Market; Illesteva Lester Black Crossbody, $460, available at Illesteva; Mango Lace-Up Leather Sneakers, $79.99, available Mango.
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