Though Cruz's ruffled, midnight-blue creation was customized for her especially, a similar version of the eco-friendly dress will be sold through the retailer's Conscious Exclusive collection beginning April 10. Consider our calendars marked!
"Penélope Cruz is an actress that we really admire," says Ann-Sofie Johansson, H&M’s head of design, new development. "She has a feminine and glamorous style, and is always personal and irresistibly beautiful. I’m so thrilled that one of the most incredible actresses in the world chose to wear an H&M gown in more sustainable materials for this occasion, and hope that this will inspire our customers.”
It's not the first time an A-lister has worn H&M on the red carpet; Michelle Williams wore a Conscious Collection dress to the 2012 Baftas, and Amanda Seyfried memorably donned a metallic blue suit from the label to the premiere of In Time.
While Cruz wore a pale pink Giambattista Valli Haute Couture gown to the Academy Awards ceremony, we think her H&M wardrobe change suits the Spanish beauty even better. Stylish, sustainable, and super-affordable? Love, love, love.
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