By now, we like to think we know Zara like the back of our hands; we're regulars at our local store, stay up-to-date on the website's new offerings, and are kind of obsessed
with the brand's addictive mobile app
. And, after spending some time at the Zara HQ in Spain, we got some insight
that we never
could have imagined.
There's one particular tidbit, though, that took us by surprise — and we're not talking about the correct pronunciation of the brand's name
. What we were intrigued to hear was that the category that sells the most isn't shoes or basic blouses, but outerwear; Jesús Echevarría Hernández, chief communications officer of Inditex, confirmed: "It changes, but the jackets at Zara are always
Now that we think about it, it makes complete sense, considering some of the most comfortable, warm, and not to mention expensive-looking coats we own are actually from Zara. But we could always use some more, right? (Especially when temperatures outside are falling into single digits). Click on to shop a few of our favorite jackets currently up for grabs — because if there's one thing we definitely know about Zara, it's that its merchandise sells quick
, regardless of what category it falls under.
Market by Rachel Besser