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Makeup is the pièce de résistance of YouTube: According to a spokesperson for the platform, it’s the most frequently searched type of how-to content, and users upload over 75 hours of beauty videos… read
Halloween just came three weeks early. If you grew up in a time when 'N Sync was everything — let's just call it, oh I don't know, the '90s — then you'll likely recall a show called Are You Afraid… read
A recent survey commissioned by Variety found that teens in the U.S. “are more enamored with YouTube stars than they are the biggest celebrities in film, TV, and music.” For the young folks surveyed… read
It's not a good time to be a celebrity looking to shill a product. Mainly because teenagers, who are the future — the very chest in which American capitalism stores its hopes and dreams — are not… read