Please upgrade your browser for the best Refinery29 experience. Read more.

Studio Stalker: Inside Yigal Azrouël's Rustic-Chic Fashion District Showroom-Studio

  1. Begin Slideshow
    opener

    296

    SHARES

    0 comments
    See All Slides

    UPDATE: This story was originally published on March 5.

    We're not into objectifying here at R29. Not at all. Never. But, give us a little leeway when it comes to Yigal Azrouël, the Israeli-born designer who defines rugged good looks. Luckily, this dude is more than just a pretty face — he's been crafting his signature line (70% of which is produced right here in NYC) since 1998, clearly proving he has mega staying power. And how could he not? In the decade+ that he's been in the biz, Yigal's garnered rave reviews for his master draping, cutting-edge silhouettes, and feminine-with-an-edge pieces (he practically invented the slouchy moto jacket) that make up the staples of the chic girl-on-the-go. Of course, this self-taught designer has also dominated the menswear market, too, with a knack for making, among other things, sweaters and, yes, leather, that Big Apple boys scoop up at his Meatpacking flagship to wear over and over.

    Now, with a new boutique in Soho selling his contemporary brand, Cut25, Azrouël is posed for household-name status (can you say Target collab three times fast?). To indulge our crush — on the man and the clothes, promise — we indulged in a little healthy stalking at his rustic-chic Fashion District showroom-studio. We toured the factory and the new racks, plus quizzed the stud on everything from his inspirations to his ideal woman (SWOON!). We're not going to give you the exact address — sorry y'all, when it comes to Yigal, we're not into sharing.


    Photographed by

    Begin Slideshow

MORE SLIDESHOWS

Skin care

Honey Face Wash — Not As Bonkers As It Sounds

There comes a time in every woman's life when she's forced to question her choices. For me, that moment came last week, sitting naked in a photo studio with nothing but a makeshift garbage bag for a top as a 20-something photo assistant poured a full bottle of honey on top of my head. There's nothing like feeling cold, read

This 1-Bedroom Proves Small Apartments Don't Have To Be Boring

It was a chance conversation with a Vogue colleague that led Edgar Gonzalez to Nicole Villi and Brittany Marom, creators of Designer + Attaché, a new start-up service (and friend of Viyet) connecting busy professionals with affordable design services. Shortly after their chat, Gonzalez jumped on board as a design read