UPDATE: This story was originally published on March 5.We're not into objectifying here at R29. Not at all. Never. But, give us a little leeway when it comes to Yigal Azrouël, the Israeli-born designer who defines rugged good looks. Luckily, this dude is more than just a pretty face — he's been crafting his signature line (70% of which is produced right here in NYC) since 1998, clearly proving he has mega staying power. And how could he not? In the decade+ that he's been in the biz, Yigal's garnered rave reviews for his master draping, cutting-edge silhouettes, and feminine-with-an-edge pieces (he practically invented the slouchy moto jacket) that make up the staples of the chic girl-on-the-go. Of course, this self-taught designer has also dominated the menswear market, too, with a knack for making, among other things, sweaters and, yes, leather, that Big Apple boys scoop up at his Meatpacking flagship to wear over and over.
Now, with a new boutique in Soho selling his contemporary brand, Cut25, Azrouël is posed for household-name status (can you say Target collab three times fast?). To indulge our crush — on the man and the clothes, promise — we indulged in a little healthy stalking at his rustic-chic Fashion District showroom-studio. We toured the factory and the new racks, plus quizzed the stud on everything from his inspirations to his ideal woman (SWOON!). We're not going to give you the exact address — sorry y'all, when it comes to Yigal, we're not into sharing.
Photographed by Mark Iantosca
There’s nothing more thrilling than looking at a jam-packed spring calendar filled with rooftop soirees, garden parties, and weekend weddings — until you stare into your closet abyss and realize you have nothing to wear, that is. So, we’re taking the guesswork out of event dressing by mapping out 11 key pieces read
Oh California, how we love you and your beachside weddings. Ashley + Danny had the ultimate SoCal wedding. She’s always had dreams of being a mermaid, he’s always loved the beach, and together they’ve shared a love for classic rock. So naturally they incorporated all of that into their wedding. read