We doubt Kimye set out with the same goal as the young Korean couples who brought the matchy-matchy trend to light, but we nevertheless love their affinity for mimicking each other’s style. Whether they're trotting down the streets of Prague in oversized scarves or black-on-black Givenchy numbers, they've clearly mastered the art of twinning.
But, we aren’t the only ones who have a soft spot for the stars’ sartorial game. San Francisco bloggers Kathleen Lee and Katie Burroughs, who pen the now-famous blog What Would Yeezus Wear, devote their spare time to recreating the couple's best looks — and nailing their facial expressions in the process. The two perpetually ask themselves, "What would Yeezus wear?" and then conjure up spot-on ensembles.
"We're both inspired by creativity, originality, and style," says Burroughs. "We started this because we thought it was funny and it gave us a creative outlet. We're going to keep up this hobby until the idea of making $10,000 handbags out of Trader Joe's bags no longer makes us laugh." Fingers crossed that day never comes. Adds Lee, "I truly love pop culture and 'Internetting' as a study in human psychology, so Kimye is the perfect case study in celebrity and how the public treats that."