Just One Eye has collaborated with artist Damien Hirst and MK & A's The Row to create these product-as-art packs, which represent, according to Just One Eye's website, "a fascinating study on contrast." From an artistic perspective, there's a certain flair, perhaps due to the commentary the pill pack (which is just one of a series including varied other polka-dotted versions) may or may not be making. But from a functional-fashion perspective? Unsure.
A portion of the proceeds go to UNICEF, so that's nice. What portion, you ask? Well, we had the same question when we called to inquire about the price, and were told that the donation amount is "at Damien's discretion." So...let's hope he's feeling generous?
Now, tell us the truth: If you'd just won the NYC Powerball, would you spend some of your winnings on one of these babies? What if they came in at $500 or $50 instead of $55,000? Still torn? Maybe this super-minimalist video will help you decide!
Photo: Courtesy of Just One Eye.