Is The New Ted Baker Flagship The Fanciest Store In NYC?

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If the Spice Girls closing ceremony bonanza has you hankering for more Union Jack in your life, we have just the fix for you. Just a stone's throw from midtown's Windsor Jewelers, Ted Baker London has opened a boutique boasting 7,000 square feet, three '20s townhouse-themed floors, and tons of UK charm.

Starting with the staircase (read the hidden messages between each step!), the brand definitely spared no expense in dressing up its digs, English style. Borrowing from historical life, the store plots its wares according to the social ladder of a traditional townhouse. Saunter down to the lowest level and you'll find butler bells on the walls, stacked pans functioning as tall boys, and a chandelier made from service trays. (Author's note: If the reference falls flat for you, either catch up on your Downton, or just run this short Dowager reel). Indeed, traditionally dressed maids and butlers were on hand to serve tea at Friday's opening. On the upper level, the shop turns into a luxe lady’s boudoir, with all the crystal pendants and perfume bottles you can handle...even the register table looks like a vanity!

Sure, Baker's been stateside for a while (this isn't even his Manhattan debut!), but when you've decked out a Fifth Avenue townhouse, you've finally arrived.

Ted Baker, 595 Fifth Avenue (at 48th Street); 212-317-1514.


Photo: Courtesy of Ted Baker London