An oasis amidst a sea of protein-swilling body-builders, knock-off sunglass hawkers, and boardwalk-street performers, the Venice Beach Steven Alan store is now open for business. On Saturday, R29 and Steven Alan co-hosted the opening of the new outpost in and around the Venice Beach digs. Milling around in the store and in the backyard garden, partygoers were treated to an endless supply of margaritas (gracias, Patron) and the prandial fixings of three guys manning a taco truck out front. What could be more LA?
Steven Alan, 1601 Abbot Kinney Boulevard, Venice, 310-452-3413, www.stevenalan.com.
Photos by Mat Szwajkos / IYF PHOTO