Meet The Designer Who's NYC's Next Big Thing

Sandy Liang is our kind of people — and you can see it all over her clothing. It's quirky, it's easy, but it's jam-packed with style. Who else could dream up, and pull off, a fuzzy clutch with an ice-cream cone on it? Or, super-wide leg pants that still flatter? Or, cotton-candy colored coats that manage to look tough? Indeed, the dressed-up folks, the downtown clan, and anyone who likes to wear clothes will want to take note of Sandy Liang's name — and her label.
Her debut collection pushed the oversized silhouette of our dreams and her second offering, which just hit for spring '15, followed up again with equal parts fantasy and nonchalance. It's everything we'll want to wear all season long. To get better acquainted with the woman behind the wears we're so obviously already loving, we headed to her office for an exclusive, behind-the-scenes tour as she finished putting together her first-ever presentation. And, Sandy, if items just happened to have gone missing around the time we left your studio, well... we have no idea where they could be.
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Photographed by Atisha Paulson.
How would you describe your aesthetic?
"Funny, subversive, girly — not serious! In general, I let my intuition guide my aesthetic and I try not to think about it too much. I design with the intention of creating things that you can wear all the time, regardless of seasons, trends, whatever. I work day-to-day without a formula or concrete mood board that I need to refer to. I like to focus on individual pieces and sort of build from there, just like how you would create a look from your closet. My aesthetic reflects my belief that clothes are meant to be enjoyed and not taken too seriously."
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Photographed by Atisha Paulson.
Sandy is the perfect model for her collection — a little touch of rock, but still polished.
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Photographed by Atisha Paulson.
Who is your dream celebrity to dress?
"Sofia Coppola and Daenerys Targaryen."
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Photographed by Atisha Paulson.
What's your current favorite silhouette?
"Any cropped pant that shows some ankle."
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Photographed by Atisha Paulson.
Who do you consider your designer contemporaries?
"Hard question! I don’t know, I personally love Acne, Simone Rocha, and Christopher Kane, but wouldn't call them my contemporaries. I admire them a lot!"
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Photographed by Atisha Paulson.
We'll take all the pink you've got!
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Photographed by Atisha Paulson.
What's one styling trick you're obsessed with for fall?
"I don't know if I have any style-related tricks, but for everyday essentials, I would say Kahina Argan Oil for moisturized skin and Le Labo's Santal 33 for perfume."
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Photographed by Atisha Paulson.
What's one thing we'd never find in your collection?
"Never say never!"
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Photographed by Atisha Paulson.
What's one thing you're always restocking for the studio?
"M&Ms."
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Photographed by Atisha Paulson.
How do you accomplish a balance between funky and feminine?
"I've always been fascinated with things that have two qualities that are either opposite or conflicting. It’s one of the reasons why I’m drawn to using earrings as embellishments. I just think the idea of piercing your body is so beautiful and delicate, yet subversive and unexpected. I love that it’s so permanent, but not at the same time."
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Photographed by Atisha Paulson.
The ram and flowers perfectly illustrate her love of juxtaposing styles.
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Photographed by Atisha Paulson.
If you weren't a designer what would you be doing?
"Studying architecture."
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Photographed by Atisha Paulson.
What's your guilty pleasure?
"Eating a lot of green grapes while watching Netflix (preferably Top Gear or anything with Christian Bale)."
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Photographed by Atisha Paulson.
The pictures and swatches on Sandy's wall allow for inspiration, even if she doesn't always refer to just one mood board.
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Photographed by Atisha Paulson.
What is one challenge you've overcome recently?
"Learning how to drive (correctly) on the highway."
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Photographed by Atisha Paulson.
Double yum!
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Photographed by Atisha Paulson.
What's one thing new designers would be surprised to find out about the biz?
"The hardest yet most important thing is finding the right people to work with."
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