Fashion People Make Rolexes Even Fancier (& At $14K+, They Better Be)

The chance that the average person owns a Rolex watch is probably slimmer than 1% — the legendary watchmaker is the crème de la crème of watches, and its pieces are one of the most decadent, luxurious items anyone can buy. So, to be able to design your own and customize every little detail, element, and part is the equivalent of customizing your own island.
For Moda Operandi's latest trunk show, the e-tailer teamed up with vintage watch dealer Bamford Watch Company and tapped a handful of fashion personalities to create their own Rolex watches that will go on sale from now until August 23. From Nina Garcia's $24,800 Yachtmaster beauty to Tommy Ton's $14,400 Explorer knockout, we suspect that this is the kind of flash-sale event for the tippy top of the 1% (both in terms of income bracket and taste level). Click through to shop.
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Tommy Ton: Explorer —  "The colors I chose were to be a total contrast of hard and soft, masculine and feminine, and rugged and chic.... I wanted the Rolex to appeal to whomever felt attracted to it."

Tommy Ton Rolex, $14,400, available at Moda Operandi.
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Nina Garcia: Yachtmaster — "There's nothing more sexy than a woman wearing a man's watch. It is the play of contrasts that I love about fashion. This watch is modern yet classic. Masculine in its shape but feminine in its execution and details."

Nina Garcia Rolex, $24,800, available at Moda Operandi.
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Peter Davis: Submariner — "Safety orange is my favorite color, which a reader told me meant that I was loud and bold. And this Bamford Rolex is about as bold and beautiful as you can get."

Peter Davis Rolex, $16,800, available at Moda Operandi.
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Jessica Hart: Explorer — "My masculine side definitely inspired my design. I designed this for a man to be worn by a woman and vice versa. It’s dark, it’s moody, and it’s sexy—just like a man wearing navy and black.”

Jessica Hart Rolex, $14,400, available at Moda Operandi.
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Trevor Traina: Daytona — "The Daytona is one of the most enduringly cool watches ever created. The design is amazing, and the namesake race is legendary. I love cars and have driven my Audi R8 on the formula one race track in Shanghai and other places around the world. I love driving at night. The car's instruments glow and are designed for soft light so as not to distract the driver. That was the inspiration for the Daytona I designed. The face is dark, but the critical indicators are legible and highly functional." - Trevor Traina

Trevor Traina Rolex, $24,800, available at Moda Operandi.
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Cameron Silver: Explorer — “I like to think that this black and hot pink Rolex tells great time while telling a great style story.”

Cameron Silver Rolex, $14,400, available at Moda Operandi.
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Euan Rellie: GMT Master II — "I travel around the world every couple of months, so the GMT Master works for me. I wanted something unusual, memorable, and a little bit lurid to project a swagger, confidence, and irreverence."

Euan Rellie Rolex, $16,800, available at Moda Operandi.
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Brad Goreski: Milgauss — I’m a big fan of pops of color, but I thought I would take that to the next level and do a color-blocked Rolex. This watch is the perfect accessory whether you’re wearing a tee and jeans or a well-tailored suit."

Brad Goreski Rolex, $15,200, available at Moda Operandi. Photographed by Mike Rosenthal
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Leslie Fremar: Milgauss — “A strong black watch is the perfect accessory to toughen up any look. I like things clean and simple and sharp."

Leslie Fremar Milgauss Rolex, $15,200, available at Moda Operandi.
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Frederic Fekkai: Daytona — "I wanted to bring a happy and bright look to a very serious watch. Of course I applied the Fekkai blue to be consistent with my Provence roots."

Frederic Fekkai Rolex, $24,800, available at Moda Operandi.