Unleash Your Inner Princess With These Fairy Tale Makeup Looks

When we first saw the promos for the ABC show Once Upon A Time, our inner five-year-olds went nuts. Fairy tales, princesses, magic — what's not to love? Now, week after week we've continued to be captivated by the fictional residents of Storybrooke and their fairy-tale alter-egos. As the show progresses, we can't help but ooh and ahh over the fairy-tale makeup looks of Ginnifer Goodwin's sweet Snow White and Lana Parrilla's deliciously deviant Evil Queen. We caught up with the show's lead makeup artist Sarah Graham to find out how she creates the fantastical looks on the show. Click through to get the scoop!
Photo: Courtesy of ABC/Kharen Hill
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"Snow White has a very innocent, sweet look. It's very classic and true to what we know from the fairy-tale characters growing up," says Graham. Since Ginnifer already has pure, clean, china-doll skin naturally, Graham and her assistant, Zabrina Matiru, don't have to worry about it. "Her cheeks and her pouty lips are the standout, but not strong. We give her a sweet flush by blushing the apples of her cheeks, and do a very simple, light, natural lip. We’re big on lashes around here, so I use a mix of individual lashes and some strip lashes, just to accentuate that doe-eyed look. We also use Benefit Eye Bright Pencil on her, to bring that out a little bit more."

Photo: Courtesy of ABC/Kharen Hill
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Ardell Full Strip Lashes, $3.49, available at Drugstore.com.

Tarte Lip Surgence Lip Tint in Lust, $24, available at Tarte.

Stila Convertible Color in Poppy, $25, available at Stila.

Photo: (clockwise from top) Via Amazon, Courtesy of Tarte, Courtesy of Stila
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The Evil Queen doesn't have a signature look, as Graham says her makeup inspiration comes primarily from whatever elaborate costume she is wearing in any given scene. "You’ll see her look changes very subtly, depending on what she’s wearing. Her wardrobe is very high fashion. We see them on set and they look like they could be coming out of a Vogue shoot," says Graham.

Her makeup usually keeps the emphasis on her striking eyes and strong lips. "The Evil Queen always has a very strong, dramatic liner — almost bringing back the cat eye a little bit. We didn't want to be too matchy-matchy, but we pull colors from her wardrobe into her eye look. She also has a stronger, deeper lip. There's almost no color on her cheeks; it’s all eyes and lips. We didn’t want to be too cartoonish with the look. It could easily get to that place where it looks too cartoonish."

Photo: Courtesy of ABC/Kharen Hill
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Guerlain Le Rouge G Lipstick, $47, available at Neiman Marcus.

Clinique Brush-On Cream Liner, $14.50, available at Bloomingdale's.

Photo (clockwise from left): Courtesy of Guerlain, Courtesy of Clinique