Please upgrade your browser for the best Refinery29 experience. Read more.

Saved! Access Favorites in your account profile. Removed from my favorites

NFL Women's Gear That Isn't Pink

  1. Begin
    Photo: Courtesy of NFL.



    See All Slides

    Over the past five years, the NFL has incorporated more appealing fashion choices for their female game goers. Though it's typically regarded as a men's game, women are pretty important to football. Namely, 45% of us are fans. Plus, they're invaluable to advertisers.

    But, female football fans have long taken issue with how the league has traditionally marketed to them. Where a man's Vikings jersey would come in the team's trademark purple, the woman's version was often in a shade of pink that had nothing to do with the team's colors. For too long, the method to creating a female fan-gear collection was "pink-it and shrink-it." Oh, and throw a branded thong in there for good measure.

    Not anymore, though.

    With the NFL's newest line for women, it looks like the days of all-pink everything are fading. For its new "Together We Make Football" campaign, the league is offering clothing that's team-color appropriate and on-trend. Of course, there are a couple of pink items for those who prefer that version. (Remember: The issue here was not having a choice.) But, for those who prefer a more on-brand T-shirt to wear to the stadium, we've rounded up these 10 pieces of logo-wear you'll actually want to sport all season.

    Begin Slideshow

  2. 38


  3. 38


  4. 38


  5. 38


  6. 38