These Subtle Beauty Looks Are SO Pretty — & So Easy To Copy

Raise your hand if you've ever clicked into a makeup tutorial only to think, "Well, that's insane." We feel you. Because as much as we love makeup, not all of us want to wear a neon cut crease or a rainbow smoky eye. As for the more-natural how-to's out there, even if they're soft and flattering, they often come with approximately 167 steps and require dozens of products, leaving many of us clicking out with one hand, and scratching our head with the other.
That's why we created a collection of everyday makeup looks that you'll want to actually wear —without spending an hour dutifully crafting a complicated contour. But, as always, these makeup tutorials are merely inspiration — if you want to top these off with a little glitter or colored liner, you do you. Think of them as your foolproof, everyday base.
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Ahead, check out a few of our favorite ways to master a new go-to makeup look.
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The Look: Softly Polished

Where It: Work, first dates, family functions, job interviews, in your new driver's license photo — this easy look is universally flattering and works for any outing imaginable.

Step 1. Apply a layer of concealer under your eyes (try a peach or red-toned concealer to cancel out under-eye darkness if needed).

Step 2. Buff on foundation, top with powder if needed.

Step 3. Work a little clear gel through your eyebrows to keep your hairs in place (we love these).

Step 4. Curl your lashes and apply mascara.

Step 5. Dust a bronze eyeshadow all over your lid and line your eyes with a black gel liner.

Step 6. Finish off with a bit of blush and a layer of tinted lip balm.
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The Look: Universal Glam

Where it: Anywhere you want to look cool and sultry, without layering on a ton of face makeup or lipstick. This works as well on a casual date as it does to a black tie event. Do your makeup as you normally would, then slot in this eye look and finish with a nude lip.

Step 1. To minimize creasing and fall out, gently tap on a layer of eyelid primer.

Step 2. Using some brown gel eyeliner line your top and bottom lids

Step 3. Finish off with a few coats of mascara.
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The Look: Chic & Sophisticated

Wear It: Parties, events, dates, creative interviews, and anywhere you want to look effortlessly chic.

Step 1. Apply a matte, brown eyeshadow all over your lid. Make sure to blend as you go to avoid any harsh edges or lines.

Step 2. Using a pencil brush, apply the same shade onto your lower lashline to define your eyes.

Step 3. Tap a gold, shimmery shadow onto the inner corners of your eyes to instantly brighten and lift.

Step 4. Warm up the cheeks with a layer of contour and blush, then dust your favorite highlighter onto your cheekbones and brow bone.

Step 5. Finish off with your go-to vibrant lipstick.
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The Look: Barely There

Wear It: Work, family get-togethers, dates, interviews — whenever you want to look polished and put together. To spice things up, try swapping out the nude lip for a bold red or burgundy.

Step 1. Prime your eyes using an eye primer. This will keep your eyeshadow looking fresh all day.

Step 2. Buff a sheer layer of tinted moisturizer onto your face, focusing on the areas you have any blemishes or discoloration.

Step 3. Tap blush onto the apples of your cheeks.

Step 4. Dust a bronze eyeshadow onto your lids and blend using a fluffy eyeshadow brush or your fingers.

Step 5. Brush your eyebrows upward using a tinted mascara brow gel.

Step 6. Apply a thin layer of gel eyeliner across your lash line, then finish with a few swipes of mascara.

Step 7. Top off the look with a layer of nude lipstick (Pro tip: Use lip liner first for a smoother application and longer-lasting color.)
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The Look: Glow Up

Wear It: Those of you who dig a dewy glow will love this look. Wear it to creative interviews, get-togethers, or dates — anywhere you want to impress without looking too over-the-top.

Step 1. Pat your favorite eyelid primer onto your lids.

Step 2. Tap a shimmery brown shadow onto your lids using a flat eyeshadow brush or your finger.

Step 3. Blend the shadow into your crease using a clean fluffy eyeshadow brush.

Step 4. Tap gold shimmer onto the inner corners of the eyes to instantly brighten.

Step 5. Apply brown eyeshadow to your lash line using a flat brush.

Step 6. Swipe on a few coats of black mascara.

Step 7. Finish off the look with a layer of blush and highlighter.


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