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We love to throw the rules out when it comes to fashion. In fact, we say it all the time. But, the no-boundaries approach to style gets a little tricky when it comes to modest fashion. These kind of rules aren't so much limiting as they are freeing: For something as sacred to someone as their religion and sense of self, covering up can feel more empowering than taking it off. For the brands who are redefining what it means to dress modestly, the true mark of success is that — despite guidelines — the possibilities still feel endless.
Be it a Crown Heights-based family brand who's mastering modern minimalism to a non-denominational retailer that boasts an offering of designers sensitive to many faiths, there is a strong group of influencers who are not only changing the way modest looks, they're celebrating the individual beneath her ensemble. Meaning, no matter if a woman worships the Torah, Bible, Quran, or something else entirely, the retailers in the slides ahead offer a covered-up, yet unconventional, means to expressing to personal style.