Miu Miu’s most recent ad with Hailee Steinfeld crying on train tracks has been pulled in the UK. We all know the UK’s Advertising Standard Agency (ASA) are real sticklers when it comes to censoring (recall that MJ ad with Dakota Fanning?). But this is just plain dumb. The ASA deemed the image “irresponsible because it depicted a child in an unsafe location,” according to The Telegraph.
The campaign was shot by the renowned Bruce Weber, and Prada Retail UK (who owns the Miu Miu brand) stated that it was clear that the True Grit actress “could have easily moved from where she was sitting because she was not restrained in any way.” Not to mention you would get up and off that track asap if you saw a train, if you had any sense at all. Persoanlly, we think this image is beautiful and not at all irresponsible — just another case of extreme censoring. But tell us: what are your thoughts on the ad campaign? (Telegraph UK)
Photo: Courtesy of Telegraph UK.