Remember the "Protect the Skin You're In" T-shirts Marc Jacobs released to raise awareness for skin cancer? We know—how could you forget the shirts that featured Victoria Beckham baring it all for the cause. Well, the designer is at it again, this time taking a more innocent although nonetheless striking approach to his charity tees. A man who is always willing to lend his talents to a good cause, Jacobs has partnered up with Aid for AIDS International—the largest HIV and AIDs advocacy program —to release a line of shirts featuring designs created by children (funny video, too) living with the disease from AFAI's Children Programs in Latin America and the Caribbean. The collection is comprised of six different styles that are just as cute as can be featuring colorful illustrations—a boy biking with rollerblades at his feet, an angel that pops off the black—capturing the imaginations of the children that created them. The back of each shirt is emblazoned with a custom designed AFAI logo by Jacobs himself. All shirts areavailable in Marc Jacobs stores and online now and will retail for $35 with all the proceeds going towards AFAI.
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Given that seasoned shoppers would do anything to avoid trying on (and that includes taking liberal advantage of e-shops with free returns), there's clearly room to refine the fitting-room experience. After seeing the video below, you'll be convinced this latest innovation is about as refined as it gets. Fast Company read