Lily Cole Launches Cruelty-Free Makeup With The Body Shop

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Talk about model behavior: British beauty Lily Cole has debuted a new collection for The Body Shop that'll make you feel beautiful from the inside out. All the products in the line are 100 percent cruelty-free. Surprisingly, many cosmetics on shelves today still use animal remnants like bug and shellfish shells (gross, right?) to color their makeup, as well as animal hair for makeup brushes.

Happily, all of the brightly colored and shimmering Lily Cole for Body Shop products contain none of these ingredients and instead use mineral mica and artificial hair for products that are effective and gorgeous, but humane, too. Take your pick from a selection of punchy glosses, bright violet liquid eyeliner, and Lily's favorite, the Lip & Cheek Dome, which contains multipurpose cream color that you can blend on your lips and cheeks (so perfect for summer!).

We think this is a pretty inspiring collab, and can't wait to try the goodies out for ourselves.

But you tell us: What's your stance on cruelty-free beauty?

Lily Cole for The Body Shop Limited Edition Cruelty-Free Makeup Collection, $3-$15, available at The Body Shop.

Photos: Courtesy of The Body Shop