Your Step-By-Step Guide To A Perfect 'Do, Every Time

embPhotographed by Winnie Au.
We take pride in our hair and want it to look its best, which is why our sinks and medicine cabinets are constantly littered with and packed full of products. But, when you're acting as your own mixologist with your styling wares, things can get a little tricky. Does mousse come before oil? How about a heat protectant? So, we tapped Mark Townsend, Dove celebrity stylist, to give us the lowdown on these pressing questions.
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"First of all, your style absolutely starts in the shower," he explains. You want to make sure you're using a shampoo and conditioner that are right for your hair type. "It's crazy how many people skip conditioner because they think it will weigh their hair down, but that just isn't the case," Townsend says. Ladies with thick or natural hair are probably already well versed in the language of conditioners, but gals with thin hair may shy away. For them, Townsend recommends spritzing in a detangler, like Dove Nourishing Oil Care Detangler, while you're still in the shower and then rinsing it out.
If your hair is on the thicker side, you'll want to spray in the detangler after you step out of the shower. But, first, squeeze out that water. "You want to get at least 50% to 60% of the moisture out of your hair," Townsend says. "The only thing that goes into super-wet hair is shampoo and conditioner." If your detangler doesn't have an oil or a heat-protectant benefit, you want to layer these in after. "Make sure you apply it from the mid-length to the ends," Townsend says.
Next, you want to add volume, so Townsend suggests spritzing in a root-lift spray. "If you use a mousse, you can work that in instead of a root-lift spray," he says. "I'm a big believer in mousses — they have so many moisturizers in them now. They're such a versatile product." This is also the time when you can incorporate your beach sprays or any other texture spritz you may use on your damp strands. Once you've added some height, all that's left to do is blow-dry your locks or let them dry naturally.
The abbreviated version: shampoo, conditioner, detangler, oil, heat protectant, mousse, and finish with texture. Proceed in that order and you'll get a picture-perfect 'do every time. If only everything in life could be this easy...


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