Gwyneth Paltrow On Bon Appetit & 8 Covers That Changed The Magazine Game

Bon Appetit just unveiled their June 2011 issue, and there’s a surprise on the cover—a person instead of food porn! In the mag’s 55-year run, rather than enticing with eats, they opted for the face of actress, author, and foodie Gwyneth Paltrow, who just released her cookbook (My Father’s Daughter, which received mixed reviews due to her peppering of descriptive, flowery anecdotes of a luxurious upbringing throughout the book). Her food-related street cred includes this book, her lifestyle website GOOP (through which she shares recipes from time to time), and a former PBS program with Mario Batali where in she taught the people how one dines in Spain. Despite all of this, we don’t think “food” as soon as her face pops up in a google image search, and we’re wondering if the editor-in-chief Adam Rappaport’s past as a style editor of GQ Magazine has anything to do with her debut. Still, this bold move may change the way we view foodie mags (and the way they appear on the newsstands). Just in case we’re witnessing a moment in print-history, we’ve rounded up eight magazine covers of the past that made major waves.
Click through to see 8 magazine covers that made big impact!
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The first Sports Illustrated Swimsuit Issue hit newsstands in January of 1964, graced by model Babette March in a white bikini. This release had far-reaching impact that more or less defined the magazine’s brand. When we think Sports Illustrated, we’re hard pressed to visualize anything but girls posing sprawled across various modes of transportation.

Also of note: for the first time, models were credited by name in print, laying grounds for the era of the household name super-model.
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The first African American woman appeared on the cover of Playboy in October 1971. Darine Stern, with her perfectly spherical afro and her adorable smile, lounged behind the logo as a record-holder until 1974, when Beverly Johnson became the first African-American woman to appear on the cover of Vogue.
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Anna Wintour’s first Vogue cover made history after she placed an unknown model in a pair of $50 acid wash jeans and a $10,000 Christian Lacroix top. Hard to believe, knowing her preference for celebrities on magazine covers, aint it? This mix of high and low price point is twice as relevant now, where such marriage of luxury-and-budget is echoed in the street-style-obsessed blogosphere.
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In January 1990, the cover of British Vogue was a supermodel smorgasbord featuring the famous faces of Cindy, Naomi, Christy, Linda, and Tatjana together in one photo. It would inspire Anna Wintour years later (and more than once), and we can’t blame her. It was one fierce lineup, and showed the model-besties in a light that is almost entirely lacking now.The cover shoot cemented their “super” prefix.
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Kate Moss first appeared on a magazine cover in 1990. The magazine was The Face, and she was 16-years-old, all freckles and smiles. The now-defunct and often naughty magazine was but a first step in her massive career, and her big break came three years later when she appeared in a Calvin Klein campaign. Her rise to fame officially marked the end of the age of the buxom supermodel and ushered in the era of heroine chic that would dominate fashion through the mid '90s.
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Demi Moore modeled nude and pregnant on the August 1991 cover of Vanity Fair, and while these days we are intimately familiar with how celebs look with a massive baby-bump, sans-clothing, this cover had shock-appeal when it was released. There were mixed reactions—was it sexy? Gross? Empowering? For better or worse, it inspired legions of celebs to follow suit.
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In September 2004, Vogue declared a new generation of supermodels on its cover, after employing mostly celebs for years. Vogue was being criticized at the time for having turned into another celeb-obsessed rag, so they featured Natalia Vodianova, Liya Kebede, Daria Werbowy, Giselle, and Gemma Ward. Gemma’s appearance would spark the “alien-face” model craze with her wide-set eyes and doll-like chin.
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French Elle made a statement in April 2010 by featuring plus size models on its cover and in its pages as a way to speak out against the industry’s obsession with the morbidly thin. Model Tara Lynn graced the cover in a white jumpsuit and posed nude in later pages. This was one year after the magazine began to criticize the industry’s propensity for covers that showcased airbrushed and photoshopped faces, and placed makeup-free subjects on its cover.