Believe it or not, it’s been 30 years — an entire generation — since GUESS’ original, three-zip Marilyn jean put their mark on fashion forever. To celebrate, the brand is going back to its roots with a new campaign featuring the star of its classic ads, Claudia Schiffer, and releasing a limited-edition line of updates on their iconic pieces. To join in the festivities, we snapped 30 of our favorite fashionable friends wearing the vintage-inspired 30th anniversary collection and asked them what GUESS means to them. Thirty women, 30 days, 30 sexy years of GUESS.
For more about the collection and GUESS’ 30th birthday, go to www.GUESS1981.com.
Names: Lauren Gould and Micol Cortese
Ten-second bio: Co-founders of The Marcy Stop blog, they document their experiences living and swapping clothes in Williamsburg, Brooklyn. Micol is a Senior Marketing Manager for Saks.com, while Lauren is design director of the HOWL Group creative branding agency.
Favorite '80s memory: "Big hair and Ferris Bueller’s Day Off."
Favorite GUESS memory: "We were big fans of GUESS denim in the ‘80s. Who didn’t have a pair of stonewashed jeans or an oversized denim jacket?"
Favorite returning ‘80s fashion trend: "Colored denim!"
Anna Boyfriend Tee, $44, available at Guess.
Photographed by Michael Flores