Chanel's New Rouge Coco Shine Lipstick Is Named After The Love Of Coco Chanel's Life

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The next incarnation of Chanel's Rouge Coco lipstick, Rouge Coco Shine, debuts for a limited-time this week with just one sneak peak shade available from February 10-14. This little dip into the lipshine collection (the full range launches in April) is a shade called Boy, a soft, rose-pink named after the love of Gabrielle "Coco" Chanel's life, Arthur "Boy" Capel, who backed her first venture on the rue Cambon in Paris. The lippie itself is a sheer wash of moisturizing color that's loaded with shine. Can you be feel the love?

Chanel Rouge Coco Shine Hydrating Sheer Lipshine in Boy, $32, available February 10-14, at Chanel