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In San Francisco, we can expect tech companies and app launches to pop up like whack-a-moles, but a sparkly-new fashion line that makes our heart skip a beat? Not so much. So, when we heard that The2Bandit’s Tamar Wider was launching her very own ready-to-wear line, we knew we were in for a treat. Full of gingham, plaid, and ruffled pieces, CAMP Collection is the new kid on the block we can’t wait to get acquainted with.
Like her jewelry line, Wider’s fashion label takes inspiration from her adolescent roots, spending her summers at an outdoor retreat in Missouri. “It was there that I had my most favorite childhood experiences and escaped my day-to-day life for adventure, excitement, and growth. It was truly a second home,” said Wider.
The line takes naturalistic musings quite literally, so don’t expect to see the “southwestern glamor” found in her bips and bops. Rather, get your closet ready for some rustic threads that will plant a smile on your sexed-up, inner ’70s tomboy. You won’t be able to slip into the pieces until February, but we’ve got your first look, right here. Take a peek at the debut collection, "Inspiration Point," and start planning that spring camping trip.