An Insider's Guide To The NYC Art World

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Armory Week in New York is basically the art world's version of NYFW with the same amount of parties, dinner parties, after parties, openings, studio visits, champagne, expresso, pressed juices, and more champagne. Couldn't make it to Art Basel Miami? You're in luck, because everything is now in your neighborhood. Here is a list of what to do and see.
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Photo: Courtesy of The Armory Show.
Armory Show


The Skinny
The Armory Show features the top contemporary and modern art galleries from around the world including Lehmann Maupin, Lisson, and David Zwirner. The Contemporary galleries are on Pier 94 and Modern (modern art usually refers to art that was created between the 1860s and 1970s and the artist is no longer living). Work at the Armory typically ranges from $10,000 to millions.

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Photo: Courtesy of The Armory Show.
The Scoop

The best people-watching is during the private preview on Wednesday, called a vernissage. It's for major collectors, featured artists, and art world insiders and the fashion is equally important as the art. Collectors come from around the world to see artists’ work and galleries hold their best pieces for the fair. 

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Photo: Courtesy of The Armory Show.
The Hack
The Armory teamed up with Citi Bikes and to release limited edition Citi Bikes featuring artwork from the fair’s 2014 commissioned artist, Xu Zhen, titled, “Under Heaven.” 8 bikes will be on the streets of New York and the first 20 people a day to post a picture of the bike and tag: #ArmoryShow14 will receive free admission to the fair. ($40 per ticket, so post away!)
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Photo: Courtesy of The Armory Show.
Details
It starts on Thursday and runs till to Sunday at 12-7 p.m., with a V.I.P. opening on Wednesday, March 5th. 
Piers 92 & 94 are located on Manhattan's west side on the Hudson River (Twelfth Avenue) at 55th Street. 
Tickets are $40.
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VOLTA

The Skinny
VOLTA is like Armory's cool, younger brother who is also a DJ on the weekends. VOLTA features more emerging galleries like Pablo's Birthday and Mixed Greens and the prices range from $1,500-$20,000. VOLTA only allows galleries to feature one artist so the booths look like mini solo exhibitions. VOLTA started in Switzerland after the Basel Fair and still has a great selection of international galleries. Oh it's also very, very cool. 


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The Scoop
The V.I.P. opening (private) is Thursday March 6th from 2-5 p.m. This is the best time to people watch. If you can't get a ticket to the opening, check out BAD AT SPORTS: BEDSIDE CHAT. Critically acclaimed artist-run podcast BAD AT SPORTS creates a dynamic bedroom installation as homage to Yoko Ono and John Lennon's Bed-In (1969). BAD AT SPORTS has invited guest artists, critics, and curators to snuggle up in bed and have hearty discussions — all of which is open for VOLTA visitors to partake.


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The Hack
Don't want to take up valuable fair time with taxis and public transport? A complementary shuttle runs between the Armory Show and VOLTA throughout the fair. Need a fun date? VOLTA also offers guided tours of the fair. Email info@voltashow.com to set up your tour.
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Details
Opens to the public on Thursday, March 6th from 6-9 p.m. Runs Friday to Saturday from 10-8 p.m. and Sunday, March 9th, 10-5 p.m.
Private V.I.P. opening on Thursday March 6th from 2-5 p.m.

82 Mercer St (Entrance at 76 Mercer Street between Spring and Broome Streets) New York, NY 10012
. Admission is $15.
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ADAA

The Skinny
The ADAA is now in its 26th year and located at the Park Avenue Armory. Like VOLTA, the galleries feature one artist. This is a unique chance to see an entire booth of Sol LeWitt, James Turrell, Roxy Paine, and Irving Penn. There are also curated thematic exhibitions by galleries Acquavella Galleries, Nancy Hoffman, and Cheim & Read.

The Scoop
All proceeds from entrance fees ($25) and tickets to their preview gala (Tuesday, March 4th from 5.30-9.30 p.m.) will go to the Henry Street Settlement, not-for-profit multifaceted agency that provides innovative social service, arts, and health care programs to New Yorkers of all ages.
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The Hack
Artsy’s iPhone App offers a guide to the fair. The app is free and allows you to learn more about each piece and artist. Cannot make it to the fair? You can see everything and contact the gallery to purchase through Artsy.net.

Details
Located at the Park Avenue Armory 643 Park Ave, New York Open Wednesday, March 6 from 12–8 p.m, Thursday - Friday March 8 from 12-8 p.m., Saturday, March 9 from 12-7 p.m., and Sunday March 10 from 12–5 p.m.
Tickets $25
.
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Photo: Courtesy of SCOPE Art Show.
SCOPE

The Skinny
Scope focuses on emerging to mid-career contemporary artists. Prices range from $2,000-$50,000, but many galleries bring works on paper, photography, and more affordable original works for new and younger collectors. 



The Scoop
Great place to start learning about art. Dealers are very friendly and open to questions. Many galleries have the artists in their booths to interact directly with collectors. The vibe is very unpretentious and galleries show a nice selection of work.


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Photo: Courtesy of SCOPE Art Show.
The Hack
Try to negotiate if you decide to buy a piece. 10 percent is a typical discount, 15 percent is rare and reserved for loyal collectors to the gallery, 20 percent is for trade (advisors and other dealers), and above 20 percent means the dealer marked up the work or they are desperate — red flag. Sunday is the best day for negotiating because no one wants to ship the work back to the gallery. Dress code — hip, but comfy. 

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Photo: Courtesy of SCOPE Art Show.
Details
Opens to the public on Thursday March 6th from 6-9 p.m. (Public V.I.P. Preview is $100 donation at the door). Runs Friday to Saturday from 11-8 p.m. and Sunday, March 9th, 11-7 p.m. Private V.I.P. opening on Thursday March 6th from 3-6 p.m.

Scope New York Pavilion
 312 West 33rd St 
New York, NY 10001

Admission is $25.

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Photo: Courtesy of Moving Image.
Moving Image Fair

The Skinny
The Moving Image Fair shows a curated selection of international galleries and non-profit institutions to exhibit videos, projections, video sculptures, and other larger video installations. The fair is in the Tunnel in Chelsea and videos are set up with head phones and screen to provide a semi-private viewing experience. The curation is tight and they display some of the best contemporary video pieces on the market. 


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Photo: Courtesy of Moving Image.
The Scoop
The Moving Image Fair and Times Square Arts will feature artist Zach Nader’s film, Optional Features. Shown on all of the large screens in Times Square, the video will premiere just before midnight on Saturday, March 1st, and play every night throughout March from 11.57 p.m. to midnight.



The Hack

Plan a lot of time for this fair. Be patient. Sit down, watch the work, give it time to really make the full impact. Dress code — whatever you like, everyone will be watching the videos. 

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Photo: Courtesy of Moving Image.
Details
Private V.I.P. opening reception on Thursday, March 6 from 6-8 p.m.
Open to the public Thursday March 6 to Saturday March 8, from 11–8 p.m. and Sunday, March 9 from 11–4 p.m.

Waterfront New York Tunnel, 
269 11th Avenue
 between 27th and 28th Streets 
New York, NY 10001

Admission is free.
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