You'll recall we introduced you to the beyond-gorgeous model-vintner Michele Ouellet last summer. And now, after moving to NYC, it looks like the pretty lady from St. Helena is popping up all over the place, including in Madewell's latest denim campaign.
Head over to Madewell.com to check out a series of photos featuring our fave made-in-the-Bay model, wearing loads of chambray, rumpled denim cut-offs (one of her off-duty signatures), an aptly named Goldrush Jean Jacket, and of course, lots and lots of new jean options, all in the name of Madewell's Denim Bar.
In any case, we're going to go out on a steady limb here and say that we can all expect to see a lot more of Ouellet (she has another Scotch & Soda ad under her belt, as well) in the very near future.
Photo: Via Madewell