This Makeup Artist's Amazing Transformations Have A Powerful Message

Photo: Courtesy of Jordan Hanz.
Who doesn’t love a good makeover? So when we saw the unbelievable transformations of YouTuber and self-taught makeup artist Jordan Hanz into some of our favorite characters, we just had to share. Like Clark Kent in a phone booth, Hanz — who first caught our attention via an InStyle report — goes from YouTuber to Suicide Squad’s Harley Quinn, Pokémon’s Jigglypuff, and Snapchat’s best filters in a matter of minutes.

While the results she posts to Instagram are shockingly realistic — some even look like actual cartoons — Hanz says she’s interested in the bigger picture. Like many transformation-focused makeup artists, she posts tutorials for each look to her YouTube channel. But she also weaves storytelling into the fold.

In response to #FreeKesha, the 25-year-old Cape Cod-based artist created a look rooted in strength. “My favorite makeup look isn't so much about the makeup, but the message behind it,” she says. “My 'Animal Inside' Kesha look was a video about the effects of mental, physical, and emotional abuse.” In another makeup tutorial, she addresses the derogatory labels women often get.

Hanz, who studied fine arts in school in hopes of becoming a portrait painter, has created a dizzying amount of characters since first posting to YouTube in November 2014. Ahead, some of our favorites — and the artist's take on what inspired them.

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Photo: Via @jordanhanz.
This rendition of Suicide Squad's Harley Quinn (played by Margot Robbie) looks ripped from the pages of a comic book. How does Hanz choose her characters? “Sometimes, I'm just in the mood to be creepy and want to do something that even I'm slightly afraid of,” she admits.
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Photo: Via @jordanhanz.
This Jigglypuff getup takes Pokémon Go makeup to the next level.
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Photo: Via @jordanhanz.
Hanz's take on the Pokémon character Ivysaur is nothing short of magical.
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Photo: Via @jordanhanz.
This Pop Art take on Wonder Woman is perfect for Halloween. When selecting a character to transform into, Hanz suggests considering your own face shape. “I like to think of makeup and body-painting like a tattoo artist does with tattoos. It needs to fit the body,” she says. “A character's makeup will always look better if it flows with your own features.”
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Photo: Via @jordanhanz.
Barnacles and blacked-out eyes give this pretty mermaid look a haunting edge.
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Photo: Via @jordanhanz.
Of all the Snapchat-filter makeup tutorials, this one has us bugging out the most.
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Photo: Via @jordanhanz.
The Snapchat filter that started it all? The good ol' barf rainbow. Somehow, the makeup artist's interpretation elevates it to an even more interesting place.
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Photo: Via @jordanhanz.
This modern-day take on the riot grrrl appeals to our love of social justice through beauty.
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Photo: Via @jordanhanz.
“I'm a huge advocate against rape culture, and using body-painting was the perfect way to convey that to raise awareness,” says Hanz. “I wanted to use the power of makeup to show that we can break through any abuse we have been through, whether big or small, to unleash the fierce animal inside.”
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Photo: Via @jordanhanz.
This ethereal angel has cheekbones for days. The YouTuber's key for successful contouring? “It isn't just a line of darker color from your ear to mouth — it’s there to give the illusion that the hollows of your cheeks are receding, so that your cheekbones pop forward,” she says. “I think that once you understand why we do certain things on our faces, makeup changes completely.”
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Photo: Via @jordanhanz.
Suicide Squad's got nothing on this Joker. One secret to creating a spot-on image of DC Comics’ villain is to study up. “Reference pictures when doing something realistic,” advises Hanz. “A good artist will look at the still life or reference 90% of the time and the canvas just 10%. To get everything exactly as you want it, study the photo, not your face.”
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Photo: Via @jordanhanz.
Who would have thought an innocent Nutcracker could get so freaky so fast?
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Photo: Via @jordanhanz.
Hanz’s most challenging attempt? “My latest Fruit Face look is one of the most detail-oriented I have ever done, and it held a special place in my heart because a 'fruit face' was the first ever paint I did,” she says. “I wanted to revisit the look and challenge myself to see how I've improved. I worked diligently for about seven to eight hours to test myself.”
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