A German Mash-Up Between Trader Joe's & IKEA Is Coming To America

Photo: Ullstein Bild/Getty Images.
For anyone who has ever wished for a bigger food section in IKEA, or that they could shop at an H&M inside a Trader Joe’s, we have some good news: German chain store Lidl is poised to take over the United States.

The company, which plans to start opening stores stateside in 2018, employs many of the same cost-cutting measures of Trader Joe’s, like a limited inventory and generic brands, to keep prices low. And, like fellow German chain Aldi, Lidl saves money by displaying products in shipping containers and offering less customer service.

But unlike Trader Joe’s and Aldi, Lidl also sells furniture and home goods, and last year released its first collection of women’s clothing. The success of the collection — which sold out in three days, according to the U.K.'s Daily Star — paved the way for a men’s collection as well as a line of fitness wear and handbags.

This kind of retailer may remind many American shoppers of chains like Costco and Sam’s Club, with one key difference. Unlike the big box stores, Lidl occupies far less square footage — stores in the U.S. will probably be about one-fifth the size of a typical Walmart.

This may prove to be an asset for Lidl, as retail analyst Mike Paglia explained to Business Insider: “[T]he appeal of the traditional big-box store with overwhelming choice…has been waning for several years." In other words, we’re excited for a more curated, less stressful Sunday stock-up trip — if we can just wait patiently till 2018.
Advertisement

More from Work & Money

9:45 a.m. — Starbucks reward, bitches! OBV I get the most expensive thing that I can concoct. A Venti 5 shot soy latte. Yum
Four years ago, my life was exactly where I wanted it: I was working as a senior editor at a major glossy magazine. My first young adult novel had just ...
After months of waiting and countless discussions about what the future holds for our favorite television characters, Shondaland shows are finally back. ...
Refinery29 joined the Clinton Foundation for a tour of Port-au-Prince, Haiti, to get a firsthand look at the experiences of the women and girls who live ...
Just after my son’s first birthday, I was on the phone with my mom, grappling over a gut-wrenching decision. I was scheduled to go on a business trip but...
I get so nervous before job interviews — sweaty palms, dry mouth, butterflies in my stomach. It’s really not fun. But once I’m sitting down with the ...
Fifty percent off your purchase here. 1,000 free miles there. When it comes to credit cards, the benefits are easy to see — while the downsides are often ...
You know what's easy? Spending money. It's the best way to get what you want right now. Except...this is not sustainable. Those little luxuries add up ...
As the host of RIOT's Woke Bae, we already know comedian Phoebe Robinson is funny AF while getting serious about major issues like feminism and ...
If the new phrase for the office BFF is the "work wife," then is a good boss or mentor your "work mom" or "work dad"? Part authority figure, part dispenser...
12:45 p.m. — I have a dryer, rare in Shanghai, so my friend runs home to get his laundry and then does a load at my place
Ah, the job interview. Getting one always feels like a win — your résumé passed the test, and you've moved on to the next round. Writing the cover letter...
Working in the service industry is an easy way to get an (often unwanted!) glimpse into other people's personal lives. Whether you waited tables at a ...
Recently, I was reminiscing about my financial education. Or maybe I should put that in quotes: “financial education.” In 10th grade, we created a budget ...