A Whitney Houston Hologram Tour Will Kick Off In 2016

Photo: Ken McKay/Rex/REX USA.
Whitney Houston is coming back in a rather unexpected — and potentially controversial — way: via hologram. A press release distributed on Friday announced that a live show featuring the late singer's hologram will open at "a major U.S. venue" in 2016 before embarking on a global tour. The shows will be interactive and feature some of Houston's greatest hits.

According to the release, the idea is a partnership between Hologram U.S.A. and Pat Houston, president of the Whitney Houston Estate. Alki David, CEO of Hologram U.S.A. and FilmOn, explained the concept in a statement. “The opportunity to help share her spectacular gifts with the world again is exactly what I hoped for when I built the hologram business," he said. "We’ve got technology that’s causing a seismic shift in the entertainment industry...I’m confident we’ll create the ultimate celebration of Whitney’s amazing artistry.”

Pat Houston added, "It's a great opportunity for her fans to see a reinvention of one the most celebrated female artists in history and to continue a legacy of performances that will not be forgotten in years to come." In addition to live shows, the performances will also be available on FilmOn.com and syndicated to online and cable outlets.

On the one hand, Houston fans may revel in the chance throw it back to the late singer's heyday and belt out her iconic tunes. But then again, resurrecting her image for profit could cross over into shady territory, to say the least. Penny for your thoughts?


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