When we look at the front of a car, or an electrical outlet, or even a piece of toast, it's inevitable that we'll eventually see a face staring back at us. Sometimes, it feels a little bit like we're surrounded by faces. That's because we kind of are: As a new DNews video explains, our brains try to find faces everywhere — and often succeed.
The term for this tendency to see faces in objects that don't actually have them is "pareidolia," the video says. This phenomenon has actually been traced to a part of our brain called the "fusiform face area," which is active when look at actual human faces and face-like things, such as cars. Conversely, when we can't recognize people's faces (a condition called "prosopagnosia") this area doesn't activate or integrate with other neural systems in the same way.