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UPDATE: Nicolette Mason for ModCloth is now shoppable! Click through for our interview with Nicolette, and shop the collection right out of the lookbook.
The fashion world once prided itself on being considered an exclusive industry — a members-only couture country club that was too costly for the average Josephine. But, at some point, the switch was flipped. Slowly, the industry has become more diverse than ever before, though there's still a great deal of evolution needed.
One of the biggest forms of exclusion is the limited size range offered by the majority of brands. Most high-end designers don't offer sizes above 10, and those who do typically stop around a size 14. But, one company that's been at the forefront of sartorial inclusion is ModCloth. A year ago they expanded their size range up to 4X (or size 28/30), so it's only fitting that this year they're launching a much-needed line that's bound to appeal to all women.
Nicolette Mason, the star behind the “Big Girl in a Skinny World” column for Marie Claire and creator of her own eponymous style blog, has collaborated with ModCloth on a fashionable and inclusive collection that will be available from size XS to size 4X.
Debuting October 6, the 11-piece collection was inspired by the concept of an all-girl gang, and offers a contemporary take on classic designs that will appeal to both the rocker and refined alike.
Beyond enamored with the concept, we sat down with Mason and ModCloth co-creator and chief creative officer Susan Gregg Koger to find out exactly how this industry-changing collaboration came to be.
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