We were excited to hear that Lipstick.com will be powered by all of the creative geniuses that have been running the Glamour beauty vertical since the beginning. Oh, and — no big deal — the site will feature Coco Rocha as a guest editor. Lipstick.com will even branch out into social channels with a new Instagram feature, InstaBeauty, offering 15-second beauty tip videos.
The site's executive online editor, Lindsey Unterberger, says in her inaugural editor's letter, "We firmly believe a bold lip and a fresh mani can make you feel like you’ve got your act together, even when you don’t, but we also know without a doubt that confidence is the universe’s absolute best-kept beauty secret." We wholeheartedly agree — and we're glad that we beauty junkies have one more outlet to indulge our addiction.
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