Can A New Online Dating Algorithm Transform Your Love Life?

OnlineDatingIllustrated By Austin Watts.
Much like gluten-free beer or tank tops with built-in bras, online dating is one of those things that's better in theory than in actual practice. Sites and apps promise to use the massive amounts of data on users' tastes and preferences to find them the love of their life. But, as anyone who has ever been brave enough to hand over their love life to a series of remote servers knows all too well, things can get pretty unsavory, pretty quick. The Internet, apparently, is filled with ego-centric a-holes (who aren't even that cute!) — and, no matter how many success stories you hear from your friends and those eHarmony commercials, it's all too easy to lose hope in the bleak, depressing realm of online matchmaking.
But, maybe we shouldn't delete our Match.com accounts quite yet. Professor Kang Zhao, a researcher at the University of Iowa, has come up with a new algorithm that promises to improve the capacity of websites to provide users with desirable (and compatible) matches. Whereas most of the existing systems are based solely on what users say they find attractive, Zhao's "hybrid" algorithm combines data about both your tastes and your attractiveness to others. That is, information about who you're attracted to, who you are messaging (and who messages back), and who finds you attractive, is compared to that of other users, creating a scoring system that places each user on a multi-dimensional grid of compatibility. In other words, the new system could go a long way toward connecting users with potential matches that they not only find attractive, but who are likely to message them back. Take that, OKCupid. (Business Insider)

More from Trends

Can you boost your self-esteem just by changing the way you stand? For years, a few scientists — most recognizably one by the name of Amy Cuddy, PhD (...
You probably already know that Donald Trump has a record of making sexist comments. But a new ad from Hillary Clinton's campaign powerfully highlights ...
When photographer Roger Kisby shot the Adult Video News Awards for the first time last year, he wasn't sure what to expect. Once there, he was drawn to the...
In Status: Stressed, Refinery29 is teaming up with Secret, the expert in stress sweat, to have an honest, passionate conversation about the role of stress...
This article was originally published on April 8, 2016. Photographer Marcos Alberti's photo project, 3 Glasses Later, could be considered a probing ...
It was the breakup heard 'round the world: On Tuesday, we learned that Brangelina was officially no more. Then, as we were all recovering from the news, ...
Many of us can probably remember being told at some point during grade school that the pesky little boy who won't stop pulling on our pigtails or throwing ...
(Paid Content) In this age of label-aversion, hookup apps, and social-media flirtation (nothing says romance like a DM, right?), few would disagree that ...
It's hard enough to remember to smile every once in a while, let alone stay positive when someone tells you to "go fuck yourself." But that's exactly ...
Last Sunday, new mother Anna Young posted a photo of herself, taken during a half-marathon, to the breast-feeding advocacy Facebook group, Occupy ...
By now you've probably read those viral texts exchanged between a mother and her daughter while in pursuit of tampons. (And if you haven't, you won't ...
When Delaney Robinson first entered the University of North Carolina as a freshman a little over a year ago, she was looking forward to making new ...
Everyone has a unique story from when they first learned about Their Changing Bodies, but girls of the future might be able to say this: I learned about ...
One California woman's emotional birth video is going viral after being posted online earlier this month. Audra Lynn gave birth to her second child — and ...