Please upgrade your browser for the best Refinery29 experience. Read more.

True & Co. And The Lake & Stars Designer Team Up

  1. Begin



    See All Slides

    Let’s be real — no one really jumps for joy at the thought of going brassiere shopping. With the touchy-feely sale associates and one-size-fits-all branding, it can be an anxiety attack waiting to happen. So, we were over the moon when S.F.-based start-up True & Co. hit the market, offering a personalized way to tackle undergarments. Pair its unique approach with the sexy, stylish silhouettes designed by Nikki Dekker of The Lake & Stars and you've got a collaboration for the (boudoir) books.

    The new, ten-piece private label, dubbed She Walks in Beauty (+ Light), offers slinky, feminine fabrics that boast major oomph, all available at crazy-affordable prices (price tags are between $24 and $94). Are you squeeing yet? The coolest part, besides the pretty bedtime garb, has to be the rich data True & Co. pulled from its customer base of 200,000+ ladies to help give the merch top-notch fits.

    "Collaborating is easy when you see eye to eye with the woman you are designing for," says True & Co. founder Michelle Lam. "The data from our 200,000 women gave us confidence that we were addressing all the important must-haves — the fit, the comfort level, and the intimate touches to make the collection even more special." The collection launches today on True & Co., but we’ve got a sneak peek of the gorgeous lookbook, right here. It's high time to lounge in those undies, ladies.

    Begin Slideshow


Get All Your Winter Things Organized Now

Storage is pretty exciting — said no one, ever. Bins, baskets, and shoe racks aren't exactly the most riveting home buys. But, it certainly doesn't have to be that way. Your scarves, gloves, and hats (and flashy NYE stilettos) deserve to have a colorful place of their own during this season, not crammed in a coat pocket read

Your Horoscope For This Week

It’s the most wonderful time of the year, stargazers, but this festive week won’t come without its share of intensity. On Tuesday, tough teacher Saturn switches signs, moving into global Sagittarius for three years. This could bring a few slowdowns with travel, especially for guests coming in from other states or read