Well, chalk this up something we didn't know we needed. Alterna-skin care brand Fresh Body has debuted a product called Fresh Breasts, which is — true story — deodorant for your boobs. Because, you know, they probably reek.
This lotion dries into an invisible powder that absorbs sweat and odor — but it's totally paraben- and aluminum-free, so it's actually healthy for your girls. (Oh, and they're free of added perfumes, which means that there won't be any wonky, powder-y aromas emitting from your cleavage. Which is, you know, a plus.)
While we're not necessarily sold on this whole "swoobs" thing — that's "sweaty boobs," in case you didn't know — we are excited by a natural, odorless antiperspirant and deodorant that can be used all over the body. So, slightly bizarre marketing aside, we just might be adding this product to our daily de-stinkifying routine. Maybe.