The article mentions the brand’s strong sales growth but fails to report their culpability in the devastating factory collapse in Bangladesh. Perhaps this is because following the tragedy, Primark was the first U.K. brand to sign the Bangladesh Fire and Safety Agreement and is “working toward” offering workers a living wage. But, is just working toward that goal enough? Would you feel comfortable shopping there?
Before you decide, you might want to read this ethical- and green-living quiz posed to Primark by The Guardian. Now tell us, are you excited to see Primark land in the U.S.? (Drapers)
Photo: Courtesy of Primark.