Bottega Veneta x Vogue's video documenting the deliberation process for their 2013 New Exposure photo competition had one line that clearly resonated with us: "Fashion has become about perfection." Indeed, amidst all the NYFW chaos, it's clear that much thought has gone into the outfits and photos off the runway as much as they have on the runway. But, in the collaborative contest to find the best aspiring fashion photographer, Vogue and Bottega are looking for character as much as they are searching for a well-composed image — "moments where people are breaking a few of the rules." And, from the sneak peek of the images in contention, it's clear they found both personality and perfection. Watch the video below and stay tuned for the winner after the final celebration tonight.
Video: Courtesy of Company Agenda