"One of the biggest benefits of switching to chemical-free products is that you will notice a big difference in your scalp — it won't be as dry or sting," he says. He also notes that instead of drying out the hair (which he says many conventional shampoos, treatments, and stylers do) all-natural, sulfate-free, and paraben-free products actually hydrate the hair more. And, if you have damaged hair, Cifuentes says it will heal much faster.
Read on for more of the 411 on going green with your mane.
Photo: Via Free People
Cifuentes also says that it will take time for your hair to get the best results and for it to acclimate to using non-chemical products — he says that it usually takes about four uses before you see the optimal results. In order to get the best results, he also suggests "de-mineralizing" your hair before you make the natural switch. "When my clients come to the salon, I de-mineralize their hair with a clarifying treatment to take out all the minerals and synthetics that have built up on the hair follicle." He suggests you use a clarifying shampoo for a week at home before using your natural products, in order to see the best results and shorten the acclimation period.
As far as choosing your products, once again, it's all about the research. "Research companies that develop green practices, companies that are active in their community, and companies that associate themselves with ecological practices," says hairstylist Kevin Murphy. "I don’t think you choose green like you choose a lipstick color. You choose these types of products because your health is important to you, the health of your family is important to you, as is the health of your environment. We choose these practices because we care about the future of the planet and the legacy we leave behind for the next generation."
Kevin Murphy Hair Resort Beach Hair Texturizer, $32.48, available at Verbena Products; Evo Water Killer Dry Shampoo, $22.39, available at Amazon; Rahua Shampoo, $32, available at Rahua.
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