Helpsy is an online store that only sells products that meet ethical standards. Created by Parsons graduate Rachel Kibbe, it distinguishes its merchandise not by style, but on its "Helpsy Qualities” with categories such as cruelty free, recycled, locally produced, and more. And better yet, the stuff is cute, and not just in the "cute for eco-friendly" way.
Kibbe proves that you don’t have to sacrifice style to be socially responsible. With its motto of “Look Good, Do Good,” Helpsy is spearheading the movement toward a more wholly ethical fashion industry.
Photo: Courtesy of Helpsy