Designed by FEED's founder Lauren Bush Lauren, the FEED USA + Target collection will include fashion, accessories, home decor, sporting goods, stationery, and more. All 50+ products will be available at Target stores and online beginning June 30. And when you buy, don't forget to check the tag for something besides just the price — each product comes with the number of meals that will be donated to the nation's largest hunger-relief charity, Feeding America.
Says Lauren, “As the founder of FEED, I am passionate about the fight against hunger and am thrilled to partner with Target to create our first ever co-branded lifestyle collection. Through product sales, we hope to provide 10 million meals to Americans in need, which would make it the largest U.S. initiative in FEED’s history. I am proud that we will be able to empower guests to make a measurable impact through the purchase of the FEED USA + Target collection.”
With adorable paisley-print helmets, chic glass canteens, tasseled lightweight scarves, the collection, priced from $3 to $400, is sure to become a popular one.
Check out all the product pics in the following slideshow.