Please upgrade your browser for the best Refinery29 experience. Read more.

This Lookbook Challenges Everything You Think About Diversity In Fashion

  1. Begin
    Debopener

    638

    SHARES

    comments
    See All Slides

    Well, this is a long overdue step in the right direction. Debenhams has worked with inclusivity campaigner and fashion commentator Caryn Franklin, MBE. to create a high-summer lookbook featuring men and women from a truly diverse range of backgrounds. Certainly a very welcome change from the status quo, but this is hardly a surprise, when you consider the source. The high-street retailer has made a name for itself with a forward-thinking approach to diversity. For starters, it's introduced plus-sized mannequins into flagship stores and banned airbrushing from its swimwear campaigns. It also sits on the Body Confidence Advisory Committee board.

    The lookbook attempts to challenge the fashion industry’s preference for tall, willowy models by promoting the summer collection on beautiful models of all ages and size — including women over 40, over six foot, under five foot, and fitting a size 18. Oh, and Paralympian athlete Stefanie Reid looks every inch the glamour girl in this shoot, too.

    As Franklin explains, “To showcase the range of sizes and labels at Debenhams this season, I chose models to inspire us with their own unique looks and personalities. I loved seeing the way that clothes emboldened each woman and man, and I loved being on a shoot where no two models were the same. As a commentator on the importance of seeing a broader range of body and beauty ideals in our media, I never underestimate the power of great clothes to bolster self-esteem, or the impact of imagery that celebrates difference.” We couldn’t have said it better ourselves.

    This is an interesting move for a fashion company to make. A lookbook, something that's not normally meant for public consumption, is an important tool for the business to entice press to use their clothing in editorial features. By showing how fantastic this collection looks on a wider range men and women, it not only showcases the great design, but also highlights the potential for a wider swath of customers to love wearing it, too. (Drapers)

    Begin Slideshow

MORE SLIDESHOWS

Plus Size

This Dress Shop Is Doing Something Really, Really Right

For as much fun as the holiday season brings, it also carries along a sleigh-ton of stress. From stuffing yourself silly at Thanksgiving (accompanied by un-PC comments from your least-favorite tipsy cousin) to searching every overcrowded mall for presents, you may well be at the point where hearing one more jingle bell read

9 Elves Who Are Really Kind Of Hot

Sometimes fictional characters are total hotties. And, sometimes, these characters are also elves. This is an uncomfortable topic, but that doesn't mean we're going to shy away from it! It's no one's fault that Bernard the Elf had the nice-guy appeal that made you want him as your boyfriend. It's no one's fault that read