UPDATE: Nasty Gal Not Looking To Sell, For Now

sophiaembed
UPDATE: We received the following statement from a Nasty Gal spokesperson today: "We're committed to what we're building here and while it's always flattering to get phone calls, at this point Nasty Gal is not for sale." So, everybody take a deep breath.
Nasty Gal has been the talk of the town for a while now, but it's particularly buzzy as of late due to some major corporate funding and a handful of great new customer-service initiatives. And while the e-store has been an incredible boon (both press-wise and in terms of cold, hard cash) for founder Sophia Amoruso, speculation has arisen after this late-to-the-party New York Times profile tapped the insane news that Amoruso is considering a buyout — by none other than Urban Outfitters.
What started as an eBay store has already turned into a multi-million-dollar empire, but you already knew that. It's also super popular on Instagram, but you already knew that. For a while, the domain name NastyGal.com was still owned by a porn site...and you already knew that, too. But, as Racked points out, there is one thing in this article that's fresh info. Skip ahead to page two for this nugget: "Urban Outfitters recently contacted Ms. Amoruso about a potential acquisition, according to people briefed on the discussions. Asked about that, Ms. Amoruso said only, “We’re talking.”"
Some industry experts think it's the only move at the end of a short road for Nasty Gal, a road that will eventually end when the brand's very particular style goes out of fashion. One anonymous source opined that "with this type of hype, either they are looking for a big fat acquisition or a blockbuster I.P.O.” For now, though, the business shows no signs of slowing down — and so far, Amoruso has remained fiercely involved and kept control of the reins despite investors knocking at every door. And the superstar founder is aware of the risks: “It’s been very charmed, but I’m not willing to rest on my laurels," she says. If you ask us, this Cinderella story isn't ending anytime soon, whether or not Urban Outfitters gets involved.

More from Stores

The term "lady" certainly feels pretty antiquated. But in H&M's latest campaign commercial, the dated word gets a cool, thoroughly modern ...
J.Crew doesn't have the over-the-top quality of some other shows (or, as fashion critic Vanessa Friedman recently called them, "hashtag hoo-has") such as ...
Here’s a sentence my teenage self never thought she’d write: Lane Bryant is seriously killing the plus game. Besides an overall aesthetic shift from “stuff...
Lane Bryant's latest campaign is evidently not suitable for national network TV audiences: Its 30-second spot was banned by ABC and NBC. Featuring plus-...
If you had any lingering doubt that fashion is all about nostalgia, just take a look at Opening Ceremony's new arrivals: Humberto Leon and Carol Lim keep ...
We should probably employ a "believe it or not" clause around all of the epic tales we heard while on our exclusive tour of Cartier's newly renovated ...
When I saw Ashley Nell Tipton on Project Runway, I knew that a sea change had just occurred. It was thrilling to watch her tackle challenge after challenge...
After last month's productive spring-cleaning binge, we imagine your closet's looking a little sparse these days. With all of that freed-up space, the ...
H&M is on a quest for ambitious, innovative green ideas that could change the fashion biz. The Swedish retailer's non-profit arm, H&M Foundation...
Another day, another independent artist calling out fast fashion for ripping off work. Let's get right to it: Azerbaijani artist Faig Ahmed, who is known ...
If you've been a fan of R29's for years, you'll know we have a soft spot in our hearts for J.Crew. Its new arrivals always seem to address exactly what our...
A new book, set to be released in Sweden next week, asserts that the factories in Myanmar under contract with H&M hired employees as young as 14 and ...
Update: H&M just released a second look at its upcoming collaboration with Kenzo — one that teases a very different direction for a fast-fashion ...
Just a few weeks after people rallied behind artist Tuesday Bassen following allegations that Zara copied her original illustrations on numerous ...